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Bodyscreen - Moving Media- Price: 100.000 Euro |
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All Europe / All Europe / all Europe The idea: The classical advertising sector is in a phase of reorientation. Classical advertising like print and placard loose more and more market shares, new innovative commercial forms like online or „below the line“ win more and more market shares. Classical advertising suffers on loose of attention combined with high wastage. So the challange is to bring the message directly to the target group with high attention and less wastage. For this the idea of the MOVING MEDIA was born, which was created in form of the BODYSCREEN.
The product: Bodyscreen is a mobile (almost)allrounder. It is an extremely robust outdoor screen with an embedded computer. With the Bodyscreen it is possible to bring video and audio contents with high attention directly to the target group. Because of its embedded computer and touchscreen it is also possible to get into interaction immediately with the target group. So registrations, competitions, couponings, and such things are possible. By the use of bluetooth and NFC technology it is also possible to bring digital content directly to the target group or to transfer it. Bodyscreen was developed with public authorities to correspondend with the requirements for the use in public area. It is an Austrian quality product and Bodyscreen is a registered trademark.
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The business model: For all the advantages of the Bodyscreen it is a niche product – indeed with an extremely high potential for growth. To setup quick market relevance and to offer a local partner for the international clients we have developed an exclusive license model to market the Bodyscreen. The license partner pays an entrance fee and for that he receives the exclusive use of the system in his area. Normally it is a country. The license partner buys a certain number of screens which he can rent to companies, merchandising companies, promotion agencies or institutions. The license partner is also entitled to contract sublicenses. The license prices are according to the area between € 15,000.00 and € 35,000.00. The Bodyscreen costs according to fittings and number of screens between € 2,990.00 and € 3,490.00. License partnerships are already closed in 6 European countries.
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The USP: Bodyscreen is a mobile interactive commercial medium which mirrors the spirit of the time. The design is characterised through modern dynamic. Bodyscreen is multifunctionally insertable. Bodyscreen is an international license system. Extremely robust and expandable through for example location based services and whatnot.
Business Type: Services Owner financing - No
Training and support for buyer? - Yes
Is your business in receivership? - No
Franchise - No
Are you looking for a business partner? (you don't want to sell 100% of business share) - Yes
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